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SaaS & Software · UK

Customer Success Automation Platform

AI-powered customer success automation and retention platform

SaaS & SoftwareUK5 Months
Outcomes

Measurable results in 5 months

118Qualified Meetings
48Opportunities
$2.8MPipeline Generated
21%Reply Rate
Client Context

Who we worked with

CompanyB2B SaaS
Size95 Employees
HeadquartersLondon, UK
Target DepartmentsCustomer Success, Revenue Operations, VP Customer Experience
ChannelsEmail, LinkedIn
FocusAI-powered customer success automation and retention platform
The Challenge

What stood in the way

Fast-growing SaaS company expanding from US to EMEA markets. They had no local presence, unfamiliarity with European buying behaviors, and struggled to build trust with UK and European prospects. Previous outbound attempts using US-based messaging resulted in less than 3% response rates and minimal pipeline contribution.

Before The Leads Bridge Group

3% response rate from EMEA outbound attempts
No localized messaging or market understanding
Zero pipeline from European expansion efforts
US-focused team unable to scale internationally
The Leads Bridge Group Approach

How we built the pipeline

01

Conducted EMEA market analysis to identify high-fit verticals and company profiles with documented CS team growth

02

Localized messaging and value propositions to address European compliance requirements and retention metrics

03

Built targeted account lists across UK, Netherlands, Germany, and Nordics with validated contact data

04

Deployed region-specific outreach sequences with localized send times and cultural awareness

05

Qualified prospects based on CS team size, churn visibility, and renewal process maturity

The Result

After The Leads Bridge Group

21% reply rate from UK and European prospects
118 qualified meetings across 4 European markets
$2.8M pipeline established in new region
Validated playbook for continued EMEA expansion
Next Step

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