01
Mapped organizational structures of target retail chains to identify operational decision-makers
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Retail · USA
Retail Technology Platform
Retail operations platform for inventory, workforce, and customer experience management
Outcomes
Measurable results in 4 months
70Qualified Meetings
28Opportunities
$1.2MPipeline Generated
17%Reply Rate
Client Context
Who we worked with
CompanyRetail SaaS
Size65 Employees
HeadquartersChicago, USA
Target DepartmentsOperations, Store Management, IT, Merchandising
ChannelsEmail, LinkedIn, Calling
FocusRetail operations platform for inventory, workforce, and customer experience management
The Challenge
What stood in the way
Difficulty reaching decision makers across retail chains with complex organizational structures. Struggled to navigate between corporate operations, regional managers, and store-level leadership. Previous outreach efforts lacked personalization and failed to address specific retail operational challenges.
Before The Leads Bridge Group
Unable to navigate complex retail org structures
Generic tech messaging not resonating with ops leaders
Low meeting conversion from outreach attempts
Missed revenue due to poor targeting
The Leads Bridge Group Approach
How we built the pipeline
02
Developed messaging focused on inventory optimization, labor management, and customer experience
03
Created campaigns with retail-specific pain points tied to seasonal trends and market conditions
04
Implemented multi-threaded outreach engaging both corporate and regional stakeholders
05
Qualified based on store count, technology stack, and operational pain points
The Result
After The Leads Bridge Group
70 meetings with retail operations decision-makers
Multi-threaded engagement across corporate and regional teams
$1.2M pipeline from targeted retail accounts
17% reply rate with retail-specific messaging
Next Step
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